Free Checklist

The Free Local SEO Checklist: 47 Actions That Actually Move Your Google Rankings

Your Google Business Profile is the most powerful free marketing tool available to a local service business, and most businesses are using about 20% of it. This checklist walks you through every item that determines your local ranking, with explanations and action steps for each.

What’s inside

  • 15-point Google Business Profile audit with a fix for every gap.
  • 10 website local SEO items, what to check and exactly how to correct each one.
  • 7-item review strategy audit covering count, recency, rating, and response rate.
  • 6-item local citation audit: NAP consistency, duplicates, aggregators, and industry directories.
  • Scoring guide: where you stand today and what to prioritize first.
  • Priority worksheet: your top 5 action items with target completion dates.
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